"The skilled trades are the backbone of society. Therefore, we need to pay special attention to these industrious and hard-working people. The work involves a lot of effort, but the methods and products are impractical and long outdated. I can still remember the scratched-up hands after drilling search holes in the drywall, or the many 25 kg bags of plaster I hauled up to the 3rd floor. That has to change!
I want to develop future-proof products and processes that make everyday work easier. Value creation must remain in the skilled trades in order to safeguard their existence. Electricians and electrical engineers should be able to concentrate on their trade with enthusiasm. My vision is to revolutionize the trade, and I've been working on that for over 15 years with an incredible team."