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REASONS TO ATTEND THE BEAUTY TRADE FAIR 2025

Discover the beauty industry's newest trends and innovations

Foto: Two women testing a cream at the BEAUTY Düsseldorf; Copyright: Messe Düsseldorf/Andreas Wiese

WHY YOU SHOULDN'T MISS THE BEAUTY

Hotspot of the international beauty industry

Making contacts at the BEAUTY trade fair
Program at the beauty fair in Düsseldorf

Always up-to-date

First-class competitions

Competitions at the BEAUTY trade fair
Expert talks at the BEAUTY Düsseldorf trade fair

Beauty talks with celebrity experts

PLAN YOUR VISIT TO THE FAIR

Image: Various people on stage at BEAUTY Messe Düsseldorf, with an audience in front; Copyright: Messe Düsseldorf/Andreas Wiese

Program overview

REVIEW OF BEAUTY 2024: HIGHLIGHTS AND IMPRESSIONS OF THE TRADE FAIR

FAQs ABOUT THE BEAUTY COSMETICS TRADE FAIR