Lorena Lombardi is a PMU expert and mentor as well as the founder and CEO of Lombardi GmbH.
Lorena has established one of Europe's leading institutions for premium training with her internationally recognised, DQS & AZAV-certified
Permanent Make-Up, Beauty and Marketing Academy. She has been working in the beauty industry for over 12 years and is now one of the best-known experts in her field.
Her focus is on innovative and modern techniques such as her signature soft powder brows, 3D lip pigmentation, hairstroke lift technique and precise eyeliner techniques. Not only does she successfully implement these methods herself, she also passes on her knowledge to future PMU artists at her academy.
As the initiator and organiser of the Browista Germany – WORLDWIDE Championship, she brings together top international artists and stands for the highest quality and professionalism in the beauty industry.
Lorena has already trained several thousand students from all over Europe at her academy. Her focus is not only on perfect technique, but also on supporting her participants in building their own successful businesses. Through personal business mentoring, she shows them ways to establish themselves and grow in the industry in the long term.
Her innovative and exclusive PMU products have been specially developed to meet the highest standards in the permanent make-up industry. They stand for quality, safety and state-of-the-art technologies and help artists achieve precise, long-lasting and aesthetically perfect results.
With her products, methods and training programmes, Lorena is setting new standards in the beauty world – both nationally and internationally.
