Lorena Lombardi is a PMU expert and mentor as well as the founder and CEO of Lombardi GmbH.
With her internationally state-accredited Permanent Make-Up, Beauty and Marketing Academy, Lorena has created one of Europe’s leading institutions for premium training. For more than eleven years, she has shaped the beauty industry and is now considered one of the most renowned and accomplished experts in her field.
Her focus lies on innovative and exclusive techniques, including her signature Soft Powder Brows, the most advanced form of 3D lip pigmentation, the Hairstroke Lift technique, and precise eyeliner techniques. These methods have set new standards and are taught to future top artists at her academy.
As the initiator and organizer of the Browista Germany – WORLDWIDE Championship, she brings together top international artists and represents the beauty industry at the highest level.
At her academy, Lorena has already trained several thousand students from all over Europe. She supports her participants not only in perfecting their techniques but also in building and growing their own successful businesses. Through individual business mentoring, she shows them how to establish themselves in the industry long term and scale sustainably. The Miss Brows & Miss Lips premium products are her exclusive permanent make-up products, which she has been using for many years. They are manufactured in Germany according to the highest quality standards and stand for exclusivity, innovation, and the highest demands in the beauty world, both nationally and internationally.