New products, trends, training, shows and networking - BEAUTY DÜSSELDORF 2024 underlines its position as the leading trade fair for the beauty industry. Further insights into the trade fair can be found in our final press release.
We look forward to welcoming you to the next Beauty in Düsseldorf on 28 March 2025!
BEAUTY DÜSSELDORF 2024: Three exciting days with lots of new products
BEAUTY DÜSSELDORF 2024 came to an atmospheric close after three days of intensive discussions, successful sales results and a diverse supporting program. From March 22 to 24, 2024, over 1,200 exhibitors from 36 countries presented a wide range of services and products for the beauty industry in the exhibition halls.
Amira Pocher took part in the BEAUTY TALK discussion.
Another highlight of the event has been the EUROPEAN MAKE-UP AWARDS.
For Nailympia Germany, which took place for the third time in Düsseldorf, 79 participants from 24 countries and seven continents traveled to Düsseldorf to demonstrate their skills and creativity in a total of 18 categories.
The FUSS AWARD (English: FOOT AWARD) recognizes special achievements in podiatry and foot care and was initiated by industry associations, experts and manufacturers.
Loni Baur won the "Golden Mask for Make-up Artistry" (German: „Goldene Maske für Visagistik“).
The expanded Permanent BEAUTY Area with live demonstrations of permanent make-up techniques, exhibitions and lectures was particularly well received.
The next BEAUTY DÜSSSELDORF will take place in 2025 from March 28th to 30th.
The varied supporting program with over 160 events on five industry stages offered visitors lots of information and comprehensive training opportunities on various beauty topics.
The trends in the industry range between naturalness and perfection, with a focus on the combination of medical and cosmetic treatments as well as the "skinification" of hair and body care products. Digitalization also plays an important role, as it can be used to appeal to younger customers in particular.
Get ready for the highlight of the year, presented by Landsberg First Class Aesthetics! We're redefining the world of aesthetics with a congress programme from the Landsberg Academy that puts everything that has gone before in the shade. Our mission: To provide you and your team with exclusive knowledge directly from the pioneers of the industry, all based on the latest scientific findings and revolutionary innovations.